life from my lens.
as a sport management student with
a focus in advertising & digital content creation,
I have a unique perspective on brand marketing.
from paid to owned media,
I have honed my personal creativity to create successful and brand recognizable campaigns.
social media metrics
average reach & engagement for designed posts:
@delawarechicks via instagram
photography
canon 1300D & canon R100
sports photography via canon r6
graphic design
who:
4APP Sports, a company that creates professional statistics based on performance for baseball and softball players.
what:
virtual e-book, ig graphics, email headers, blog thumbnails, website content, etc.
where:
my work was used on email chains, in blogs, on their website, and on all of their socials.
graphic design
who:
delawarechicks, an affiliate of the barstool itgirl brand through a national viceroy program.
what:
memes & graphic designs specifically relating to the demographic of female delaware students.
where:
instagram, tiktok, & x.
reach of 22k+ followers on instagram
graphic design
who:
research presentation, mock campaign for UGG brands, & mock graphics for multimedia design course.
what:
academic media that all required my creative skills to form results.
where:
symposium presentations, mock social posts (tiktok, ig, etc.), mock ads.
symposium research project on NIL policies
mock owned media graphics for multimedia literacy course
mock UGG ad campaign for consumer behavior course
resume highlights:
(a.k.a. what i’m up to right now)
university of delaware - alfred lerner college of business & economics
graduating in may 2024
bachelor of science in sport management | advertising minor
community outreach director
UDance Dance Marathon - The Andrew McDonough B+ Foundation
viceroy social media manager
Barstool Sports
sport communications intern
University of Delaware Athletics
head manager
University of Delaware Athletics - Men’s Basketball
